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What happens when you mix innovative thinking with problem solving skills? You get a product designer.

I joined the realm of product because I believe in creating better services for us average humans. I want to take the mundanity out of the everyday and inspire delight behind every tap, click and swipe.
In my career I've worked with some of the world's top vehicle insurance providers, utilising OEM and connected car data to drive forward apps with over 70,000 billable users per month. I've directed the brand behind a major grassroots cycling community that covers all of Yorkshire, and have collaborated with multiple stakeholders over my career to assess and facilitate data driven design across a variety of products, utilising the end-to-end design process from user research through to prototyping and testing.
I hail from the City of Steel - Sheffield! I tackle everything in life with true Yorkshire grit and determination, which helps me get through some of the wild and wonderful adventures I tend to find myself travelling on! I'm as creative as they come, with a wicked sense of curiosity that means I'm up for trying anything new. Because of this I make it my philosophy to be a lifelong learner! I'm always tweaking and developing my skills; I'm a designer, illustrator, author, photographer and competitive athlete - providing me with all the necessary soft skills to enhance my work.
Shuffle through my sketchbooks:
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I'm currently listening to:
Rock along with me! 🤟
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